30 Brilliant Outdoor Advertising Was Taken to the Next Level

By now, you've probably already decided whether a billboard should be part of your next marketing campaign. But it's still worth fortifying your gut instinct with at least some feedback about how effective billboards are as an advertising medium. The short answer: Billboards can deliver results, under the right circumstances. Two reports in particular underscore some key takeaways. For example, B Media Group notes that the average American spends 48 minutes per day driving – ample time for some of them to view billboards – and reveals that: