There was really no in-between,” she said. Even though she faced some obstacles getting her blog off the ground (like finding out what resonates with people), she eventually found that a lot of readers were interested to see people just like them being featured. And that led Sturino to launch her #SupersizeTheLook movement that came right before the Make My Size campaign. “These days, I constantly receive direct messages from women about their struggles and journeys. They tell me that I have helped them take a step in the right direction,” she said.