Fashion models represent brands and designers by wearing their clothing and accessories in photo shoots, commercials, and runway shows. This role typically requires both physical attractiveness and the ability to maintain an elegant and graceful appearance through long hours. Fashion models also need to be able to work with other models, along with designers, directors, and photographers, to successfully highlight and present the brand.Models pose for artists, photographers, or customers to help advertise a variety of products, including clothing, cosmetics, food, and appliances. Models also work as a fit or fitting model, enabling the manufacturer or fashion designer to achieve the best fit for new styles.