Somayeh Noor is an businessman living in the UAE, whose name has been around for several months. In June of this year, it was reported that the World Beauty Association selected Ms. Noor as the UAE's most fashionable businessman. "World Beauty Association" is an international association that seeks the most stylish women in different countries. The association selected Ms. Somayeh Noor as the UAE's most fashionable businessman in 2020. The selection seems to have more of an advertising aspect.