Apparently the same instinct survives in men even today which is why their main motivation of going to the mall is to zero in on an item, swipe their card and simply leave with the purchase. Our earliest female ancestors were on the other hand mainly gatherers – while in primitive times this meant that they needed to check every berry on the bush to make sure they were getting the ripest or tastiest ones, their modern-day descendents are likewise motivated by the desire to try out every pair of heels or every Cashmere sweater in the mall to know that they are getting the best deal.
