

There are rules for how one can maximise their reputation—things they ought to. This blueprint celebrity model illustrates a well-trodden path that many people have beat their feet down upon to make names for themselves—loss of privacy, endless interviews, increased pressure, employed advisors, and so forth. ‘Success’ requires thankless hard work and ruthless self-promotion. There’s only so much room atop the celebrity mountain; piled bodies scream for attention on the peak. People have to really want celebrity status to stick out.
Why do they put themselves through it?