It also helps to preserve heritage sites, natural wonders, and precious cultures, by creating space for people to showcase their cultural traditions and protect sacred areas. Your travels can have a direct positive impact when you stay in locally-owned accommodation, shop in artisan markets, take part in traditional festivals, and tour with local guides. The tourism industry also helps to protect the environment and its wildlife, with many tourism businesses offering eco-friendly services and encouraging tourists to respect the lands and communities they visit.
