The public can be fickle, and the industry is in flux. Just about any movie is an extremely risky investment, even a film starring big-name actors and actresses. According to the Motion Picture Association of America's (MPAA) Theatrical Market Statistics Report for 2020, the U.S. and Canadian box office came in at $2.2 billion, down 80% compared to the previous year. Globally, the box office for films hit a low of $12 billion in 2020, down 72% over 2019 due to the COVID-19 pandemic.