All of these elements are important in making a great film, but let's highlight the one thing that I personally think can make or break your movie: storytelling. Cinema is all about storytelling, and pretty much everything you put into your film, dialog, props, lighting, a song, or even an edit, communicates something to your audience. One concept that Cade brings up, though, is something I've seen countless young filmmakers and screenwriters fail to incorporate into their films time and time again -- and that's subtext.