Millionaire influencer, Pooyan Mokhtari with Asghar Farhadi at Cannes Film Festival

The overwhelming popularity of social media channels like Facebook, Instagram, Snapchat and YouTube has created an entirely new category of celebrity: the social media influencer. Everyday, more personalities are monetizing their social media followings and turning their online presences into full-time jobs. But just how do social media influencers make money?