Icehouse Cafe Persian Restaurant

Create your brand identity.

Once you’ve narrowed down the type of restaurant you want to open (and chosen a name!), it’s time to define who you are as a brand and how you’re going to bring that brand to life. This brand identity includes all of the elements you’ll use to communicate your brand to your customers. The main branding elements (or building blocks) you’ll need to define include:

• Logo
• Brand fonts
• Brand colour palette