Nothing lasts forever. The reality is that the human brain has limited data reserves. Although we may make judgments, they are not significant enough to earn a place in our memory banks for eternity. So when someone makes a judgment about you, chances are that moments or days later that judgment will have left their conscious awareness. We build up our understanding of people, not on the minor mistakes or setbacks we observe, but by creating a schema based on the big things they do and say, and the patterns of how they interact with us and make us feel over time.