Once upon a time, it was all about DVD sales. Now, it’s far more about television rights, video-on-demand (VOD) and streaming. For some producers, selling pay-TV and international rights is a big source of profit because the producer doesn’t have to pay for marketing and P&A costs. Films have to leave the theater at some point, but they can remain evergreen on TV. How many times have you flipped through channels and come across “The Notebook” or “The Shawshank Redemption” yet again? There’s also money to be made 32,000 feet in the air, as airlines pay hefty sums for in-flight entertainment.
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