The images and messaging we are exposed to on a regular basis create a framework for what we perceive as normal and acceptable. So if we are repeatedly seeing images of sculpted filtered bodies, we subconsciously form a belief that it is normal, healthy, and beautiful.” “Our intelligent minds might understand that filters and airbrushing have played a part in creating those images, but our subconscious mind still expects to see that in the mirror. And of course the majority of us do not look like that,” Tracey said.