In 2010, Ray was in trouble, painfully big trouble. He received an eviction notice. During the winter, business was bad. Ray was dead broke and couldn’t pay the rent. It was over, kaput, finished. It could have killed this man, losing his love, everything he dreamed, his existence, his meaning in life. It was a death notice. When people and friends of the store found out about the eviction, they donated money to Ray, including holding a concert where the proceeds went to Ray. Not only did Ray pay the back rent, he purchased a new freezer and ice cream machine. Love! And the birthday parties for the Man were spectacular with the media and people jammed into the store, burlesque dancers on the counter paying tribute to the Man!