Along with Masoud Kimiai's Qeysar and Nasser Taqvai's Calm in Front of Others, the film Gaav initiated the Iranian New Wave movement and is considered a turning point in the history of Iranian cinema. The public received it with great enthusiasm, despite the fact that it had ignored all the traditional elements of box office attraction. It was screened internationally and received high praise from many film critics. Several of Iran's prominent actors (Entezami, Nassirian, Jamshid Mashayekhi, and Jafar Vali) played roles in the film. While waiting for Gaav to be released and gaining international recognition, Mehrjui was busy directing two more films. In 1970 he shot Agha-ye Hallou (Mr. Naive), a comedy which starred and was written by Ali Nassirian. The film also starred Fakhri Khorvash and Entezami.
