Like podcasting, webinars can be a cost-effective revenue model for influencers and content creators. A webinar is essentially a seminar conducted over the internet and is usually for an educational purpose to provide information in an engaging, tutorial-style format. Webinars can either be live, or they can be pre-recorded and shared across video, blog and social media platforms.
To earn money from webinars, influencers can charge consumers to access the content, collaborate with a brand to produce the content or use the format for lead generation.
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