After reading the shampoo label from end-to-end, it might seem tempting to rub in the formula adequately to make the most of the active ingredients. However, Dr Agarwal advises a word of caution. She says, “Vigorously rubbing the hair while shampooing in different directions can ultimately lead to hair breakage while also sensitising the scalp. Instead, massage the shampoo in with your fingertips by applying light pressure and then rinse it off.”
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