“[With] the Apple deal, I think he saved the league, essentially [because] the subscribers and viewership was a bit down and they really wanted to push and people know what Messi brings. “This is a guy that’s one of the best players to have ever played and he and Ronaldo are two players that have changed the game in the most unbelievable way. Now Messi’s coming here to the States, what his viewership [brings] and what he’s accomplished just raises the level here in MLS.“Players will experience what calibre of player he actually is on the field. I also hope he brings a sense of professionalism still for these younger players to see how he continues to work hard and do everything right and raise the level because that’s going to have a big impact both on and off the field. Everywhere you go is going to be sold out.