Why do people fall in love with celebrities?

These events often get clubbed under the banner of “fandoms” or “stanning” or “shipping” people, but it could manifest as familial, platonic, or romantic attachment. This world of celebrity gossip, crushes, attachment — the investment in lives of people we have never met and aren’t likely to meet ever — has a label. “Parasocial relationships” are when we form a one-sided psychological attachment with actors, influencers, other famous people.