The Importance of a Logo for a Business

An enterprise earns brand loyalty through continuous delivery of value products, undivided focus on customer experience and service, and consistency in all aspects. It takes quite a while to foster brand loyalty, which eventually earns you returning clientele. According to Invesp, customer acquisition costs five times more than customer retention. Therefore, if you are looking to expand your business by minimizing the initial costs, you should focus on reinforcing your brand's devotion amongst the consumer base.