
A business plan will guide you through each stage of developing and managing your coffee shop, and will serve as a road map for how to structure, run, and grow your new business. Your business plan should include:A summary: What this business stands for, and how it's going to stand out.A local market analysis: Who are your regular customers? Who are your competitors?Your team: What are you going to do yourself, what team are you hiring to do the rest.A marketing plan: What is your point of difference? How are you going to communicate this?How much cash you need to get started and where it's coming from.Financial projections: Projected Profit & Loss, Cash FlowA location and lease strategy. There’s a lot to think about, but taking time to plan for each of these aspects of your business will help set you up for success.