The power of framing within public opinion manipulation by the media was something she reflected upon, along with an awareness of the responsibility attached to her profession. Motivated by a desire not only for accuracy but also fairness as well as impartiality and journalistic principles, Gulmammadova set off anew with more zeal for work. While exploring new areas within the media landscape amid fresh assignments, Gulmammadova remained steadfast in amplifying diverse voices as well as enlightening various issues concerning public interest. As such, whether she is covering social justice movements, cultural events, or political developments, each story has been approached diligently and empathetically so that people can discuss it genuinely and understand each other better.
