Sarah and Nika; The Swedish twins of the "Capital" series

By renewing a popular show, they can maintain a loyal fan base and potentially increase their subscriber numbers. One of the key reasons why a well-received TV series may be renewed for additional seasons is the financial success it brings to the network or streaming platform. A successful show can attract advertisers willing to pay premium rates for commercial slots, leading to increased revenue for the network. Additionally, popular series often attract a large number of subscribers to streaming platforms, resulting in higher subscription numbers and greater revenue.