President is working on building a school while wearing work clothes

Populism in politics often emerges as a response to perceived disconnects between the political elite and the general populace. Politicians may resort to populistic strategies to bridge this gap, appealing directly to the emotions and concerns of ordinary citizens. This approach allows them to present themselves as champions of the common people, often contrasting their vision against the established elite. By framing their messages around the struggles and aspirations of everyday individuals, these politicians can cultivate a strong sense of loyalty among their supporters.