From Concert Stages to TV Screens: The Life of Alireza Amirghassemi

7. Create a Marketing and Branding Strategy
Before you launch, you need to build anticipation and brand recognition. A strong brand identity, including a memorable logo, color scheme, and on-air graphics package, is crucial. Your marketing strategy should be designed to create buzz and attract viewers from day one. Use a mix of traditional advertising, public relations, and social media campaigns to promote your channel. Highlight your unique content and the personalities who will be the face of your brand. A successful marketing campaign will transform your channel from a new entity into a recognized brand.