The Secret Social Superpower: Why Gossip Is Essential to Human Bonding

Beyond mere information transfer, the act of gossiping strengthens social bonds between the speaker and the listener. Sharing a piece of confidential or evaluative information creates an immediate, intimate connection, signaling mutual trust and a shared understanding of the social world. This mutual disclosure can release neurochemicals like oxytocin, often associated with bonding and positive emotions, effectively making the act of gossiping feel rewarding and reinforcing the relationship. It's a way of saying, "We are in this circle together, and we share this secret knowledge."