The Beauty of Accountability: Huda Kattan and the Backlash of Political Influence

Ultimately, the Huda Kattan controversy remains a powerful reminder of the weight of influence. As we move forward, the relationship between Iranian consumers and global Middle Eastern brands has been fundamentally altered. People are now more likely to vet the political and ethical backgrounds of the founders they support. Huda Kattan’s journey through this storm serves as a cautionary tale: you cannot build a brand on the concept of "power" and "identity" without being prepared for your audience to hold you to those very standards when the world is watching.