Everybody knows the Domino’s Pizza logo is based on a domino playing piece—it’s right there in the name, after all. But what you might not know is that there’s a lesson to be learned from the Domino’s Pizza domino—and that lesson is not “Avoid the Noid.” The three dots in the corporate logo represent the original Domino’s Pizza restaurant and the first two franchise locations that were opened after. However, the original plan was to keep adding dots every time a new franchise opened. This plan was abandoned after the first two franchises were opened (and considering that there are now over 10,000 Domino’s stores, we think that was probably a smart move).
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