Pareidolia: Seeing Faces in Unusual Places
It's clear that evolution has programmed our brains to prioritize faces, but how exactly does it all work under the hood? That's what Lee wanted to find out. The conventional wisdom is that the eyes take in visual stimuli from the outside world — light, colors, shapes, movement — and send that information to the visual cortex located in a region of the brain known as the occipital lobe. After the occipital lobe translates the raw data into images, those images are sent to the frontal lobe, which does the high-level processing. Is that a rock outcropping or is it a giant head?
