Although food memories can make us relive our beautiful childhood memories, it can also make us feel negative emotions. For instance, if you have eaten something and you end up getting sick or being slightly poisoned, your brain will remember it too well. It results in conditioned taste aversion. That happens when people avoid a specific type of food because they associate it with poison. They often remember how bad they felt after eating that particular food. As a result, they tend to put that specific food on the “not eating it” list.
