When it comes to hair care in the shower, Judy McGuinness, Senior Stylist at Mizu New York, has some helpful advice. McGuinness tells me over email, “Make sure your hair is fully drenched in water before lathering up! If your hair isn't completely wet, the shampoo won't lather properly, and you'll end up using more than you need…” She elaborates, “This is especially important for sulfate-free shampoo, as there isn't any detergent in the formula to help it foam up.”
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