The country that keeps delivering quality, user-friendly design is [drumroll] Japan. And we absolutely love it. So much so that we’ve collected some of the most accurate product packaging pics and food ads from the popular r/ExpectationVsReality subreddit to share with you, dear Pandas. This. Is. What. All. Ads. Should. Be. Like! Personal finance expert Sam Dogen, the author of Buy This, Not That: How to Spend Your Way to Wealth and Freedom and the founder of Financial Samurai, answered a few of Bored Panda’s questions about consumer expectations, the problem with (too much) hype, and what product creators can do to ensure more return customers. Read on for the expert’s insights about communication and trust.