Star Footballers Brew Up New Goals: Why More Players Are Opening Cafes as Side Businesses

Another motivating factor for football players to enter the café business is their widespread fame and public recognition. The allure of visiting an establishment owned by a well-known athlete is powerful. Fans and locals are often eager to support businesses associated with someone they admire. This celebrity effect can drive significant initial interest and foot traffic, helping the business establish itself more quickly than the average startup. The footballer’s personal brand becomes a powerful marketing tool, helping the café stand out in a crowded marketplace.