The Hidden Cost of Prestige: Why Luxury Car Rentals Command Premium Prices

Many luxury rentals are subject to strict mileage restrictions and high penalty fees for exceeding them, which functions as an indirect cost factor. These cars are not meant for everyday, long-distance driving but rather for show and short-term enjoyment. The rental company must protect the asset’s value and minimize wear and tear. By limiting mileage, they preserve the car’s condition and resale value, and the high rental rate is essentially purchasing a very small, controlled slice of the car’s total usage capacity.