The Beauty of Accountability: Huda Kattan and the Backlash of Political Influence

In response to the backlash, the brand's strategy often appeared fragmented. At times, there were attempts at high-level philanthropy, but these often missed the mark of addressing the specific political grievances of the Iranian people. This gap in communication showed a lack of deep understanding of the nuance required to navigate Iranian sociopolitical issues. For the critics, it wasn't enough to be "charitable" in a general sense; it was necessary to be specific and courageous in the face of the specific government actions that were causing outcry.